The right partnership depends on the role you want in a sale. A store buying for resale, someone referring customers and a dropshipping operation need different terms and infrastructure. Understanding the differences helps you start with the right application.
Compare your role in the sale
| Route | Main question |
|---|---|
| Store resale | How will my business purchase and sell the range? |
| Independent reseller | How do I participate in referrals and commercial follow-up? |
| Dropshipping | How does my store sell through integration and an approved order process? |
Check each programme's page and commercial review for its rules. Do not treat a wholesale discount as a commission or assume approval for one programme automatically grants access to another.
When to consider wholesale
If your business wants to sell the range through its retail operation, explore OnEll wholesale. Present your channels, audience, city and expected volume. Negotiation determines applicable terms; this guide establishes no universal offer.
Consider product presentation, support and how you will check availability or replenish units.
When to consider referrals
If your objective is to introduce interested customers to OnEll and participate under programme rules, consult independent resellers. Understand how a referral is recorded and how follow-up works.
Before promoting, confirm current materials, rules and terms. Do not promise earnings or payment timing based on another programme's information.
When to consider dropshipping
If you own or are building an online store, dropshipping involves approval, individual terms and operating responsibilities. API access is private, and payment to OnEll is required before dispatch. Integration must be prepared and validated; it is not generic permission to copy any listing.
Present the business you have today
Choose the route closest to your current operation and describe what you intend to build. State clearly whether you already have a store, audience or technical team. This lets OnEll assess your proposal without confusing referrals, resale and ecommerce integration.

